My buddies at Samba TV are kicking some butt out there…
After screwing up its own numbers up earlier this month, Nielsen may now face a potential challenger in the television ratings arena. Samba TV announced on Wednesday a product which promises to reveal what the world is watching on television in real-time, something that’s never been done before.
http://www.thewrap.com/samba-tv-takes-on-nielsen-with-promise-of-real-time-trend-ratings/